AD We know the problem isn’t age. It’s the outdated expectations that too often get attached to it. At Ageism Is Never In Style®, we’ve spent years unapologetically challenging stereotypes around age. That’s why we love Staysure’s @Staysure Travel Insurance Dream Big campaign. Created by the UK’s favourite travel insurance provider*, it’s an age-positive campaign encouraging all ages to live boldly and embrace new adventures. And at the heart of it is a brilliant song calling out the age based ‘rules’, clichés and assumptions that still shape how many people think about ageing (the song accompanies this post) It’s a message that aligns perfectly with our own mission. So we joined forces to put some of those stereotypes to the test. The result? A collection of evidence-backed comebacks for anyone who’s ever had assumptions made about what they can, can’t, should or shouldn’t do because of their age. So the next time someone tries to hold you back because of a number... Send them this post. And save it as a reminder that you set the rules. Nobody else. Because it’s 2026, and it’s time these outdated ideas were left firmly in the past. So, what ageist clichés need calling out next? In partnership with Staysure ✔ Cover for all ages ✔ Cover for many pre-existing medical conditions ✔ 24/7 access to English-speaking doctors abroad** *Based on more 5-Star reviews on Trustpilot than any other UK travel insurance provider. **”Travel Doctor is powered by Air Doctor. Up to 3 appointments per insured person, per policy. Geographical restrictions and full T&Cs apply #AgeismIsNeverInStyle #DreamBig #AgePositive #Over50 #Older